5 Steps to Write a Winning Design Portfolio

A design portfolio is essential to any budding artist, however many people overlook the written sections. This can prove to be a crucial mistake, as you really need to be able to express why you took on certain projects, what they mean to you, and why they were successful. This is the first impression that potential clients or employers will see, so it’s really important to make a good impression. You may need to write explanations for your work, or show that you carefully research projects that you take on. The following steps help make sure that the written portion of your design portfolio is spotless.



1. Figure Out the Best Format

One of the biggest decisions you have to make when you’re creating your portfolio comes very early in the process. When you are starting to put together your work you need to decide whether or not you’ll have an online or physical portfolio. For graphic designers, online is often the best choice, whereas people who work with textiles often prefer something physical. If you do decide to put your profile online you can format a great website with Wix or Carbon Made which help you create and manage gorgeous websites.




2. Practice Makes Perfect

When you’re not sure how to effectively present your portfolio, or what writing best suits your designs, it can be a good idea to start putting your work out there and experimenting with wording. There are some great platforms to showcase your work where you can try things out, such as Dribbble or Behance.




3. Improve Your Writing for Design

Writing for design requires some specific skills and techniques. You need to be concise but also descriptive, and able to succinctly sum up your research, while showing sufficient depth. It can be hard to cram all of this into your design portfolio, so a lot of artists are now using online tools to help with writing. These include Essay service and Essayroo, where you can find a talented and professional writer or editor. Another popular option is Pro Writing Aid, which can boost your style and help your written content flow. You can also make sure everything is perfect before you post it online to your portfolio, or arrive at an interview by checking it over with Hemingway App, where you can pick up on any errors and also find tips to strengthen your writing.




4. Mix and Match Your Work

Your portfolio should include work that you’ve been assigned or had commissioned, as well as projects you’ve taken on your own initiative. This mix is essential in demonstrating the breadth of your skill, but also your experience as a professional. It’s also worth taking the time to clear out older samples, and make sure everything in your portfolio is relevant and irreplaceable.




5. Decide What You Want Your Portfolio to Accomplish

You may be looking for a regular job, for commissions for projects, or even just trying to boost your visibility and divert some traffic towards your work. You could be self-employed and trying to sell your goods, in which case you need to market them really well. Once you’ve figured out what you’re trying to accomplish, you can write with that aim in mind. To learn how to make a great call to action, or promote your language towards sales, then you can find some awesome advice from professionals at Paper Fellows or UK Writings.

Writing a design portfolio can be difficult, as there’s a lot of pressure on producing something amazing. Following the tips above makes producing a great design portfolio a lot easier than you’d expect.


Gloria Kopp

Gloria Kopp is a digital marketer and a business consultant from Manville city. She graduated from University of Wyoming and started a career of a business writer and an educator, now she works as a content manager at Australian help. Besides, she is a regular contributor to such websites as Engadget, Academized, Huffingtonpost etc.

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